XR MODULE UPGRADE
In-camera ARRIRAW :
The ALEXA XR Module (XR = Xtended Recording), which is built into all ALEXA XT cameras, is also available as an affordable upgrade for all ALEXA Classic cameras. The ALEXA XR Module is a new side panel with exciting in-camera recording options, replacing the current SxS Module. It allows ALEXA Classic camera owners to embrace the latest advances in recording technologies without having to purchase a new camera, exemplifying the concept of modular upgradeability that was built into the ALEXA design from the very beginning.
Alongside the highest overall image quality, unsurpassed reliability and user-friendly ergonomics, ALEXA cameras offer a long product cycle through many upgrade options, providing a sustainable business model to customers and protecting their investment.